Introducing our latest Snapchat Lens, a captivating creation by the talented designer Kseniia Prokhorova and Lens That XR creative studio. Immerse yourself in an out-of-this-world digital fashion capsule collection – a small step back from the camera and a grateful swipe of your hand let you try on various garments and accessories… … and transport […]
At Lens That, an XR creative studio, we’re revolutionizing the way companies can tell their stories. By presenting our workflow as an interactive, animated cartoon, we’ve tapped into a new way of not only being transparent about our processes, but also an interesting way to captivate viewers. Our workflow is presented through an Instagram AR […]
Remember those planes flying over beaches, event venues, cities, etc. and towing branded banners? Ahh the forgotten art of aerial advertising 😉 With sky-segmentantion-based AR effects, it is a thing again for brands to own the skies. A creative marketer will surly come up with plenty use cases: product drops with digital items “literally” dropping […]
Consolidating its position right on the top of the social AR game, Snapchat has just added another awesome feature to the already impressive catalog of capabilities of Snap AR Lens Studio. Ray Tracing technology enhances the realism of virtual objects placed in the real world through super accurate lighting simulation – it improves the quality […]
Let’s face the facts. At some point of our lives, we’ve all felt the urge to express our love to someone special by screaming their name from a rooftop and spray painting it on a wall. It’s not too civilized for sure, but hey – love conquers all, even a social convention. Netflix, together with […]
“Witkacy. Seismograph of the Acceleration Age” was a very successful art exhibition in the National Museum in Warsaw. It took place 8 July – 9 October 2022. It presented the work of one of Poland’s top painters, Stanisław Ignacy Witkiewicz, whose art recorded and interpreted the rhythm of the modern era’s transformations. As a part […]
Created in collaboration with a PR firm MSL and a talented illustrator Lis Kula, this AR project made a Warsaw-themed Johnnie Walker mural come alive. The campaignThe leading idea of MSL PR agency’s “City Walkers – undiscovered paths” campaign for Johnnie Walker, which took place in the summer of 2022, was to inspire audiences to […]
Whether it’s a product premiere, a new flavor launch, rebranding, or an introduction of new packaging, AR can always come in handy. In tune with the circular economy shift, Sprite was going through a major change by getting rid of its iconic green bottle and replacing it with clear plastic that is more readily recyclable. […]
It’s TikTok, so… everybody dance now! And while you’re at it – create a remix of the song you’re dancing to, simply by waving your limbs around. A green ring-pull bottle cap is symbolic with Tymbark, a leading juice and fruit drinks brand in Poland. The brand relies on it heavily in its communication. The […]
Life tastes better with a glass of prosecco. Better yet, with a few. Better yet, when it’s enhanced with an Augmented Reality effect! Stock Prosecco is all about “making life prosecco” – celebrating every moment of enjoyment and relaxation the Italian way: surrounded by beautiful nature, under the sun, with the ones you love, in style. […]