Lensthat

Instagram AR Basics: How to Use and Publish Branded Effects

A few days ago Instagram AR beta was opened. It means that from that moment everyone, including brands, can publish their own AR effects on Instagram. It is certainly a big thing because of a huge popularity of Instagram mobile app. In fact, an effect created in Spark AR (Instagram’s AR editor) can be seen […]

Avocados From Mexico Case Study

¡Hola! Do You Want Some Avos? On the Super Bowl occasion,  Avocados from Mexico presented an unusual campaign in which human’s best friends – dogs – were guides around the healthy world filled with those incredible fruits. By creating an adorable Facebook Camera Effect with AR game, the brand wanted to reach younger audience and […]

Warner Music Group – The Doors Case Study

Till The Stars Fall From The Sky… Who doesn’t know the iconic The Doors? And who doesn’t want to sing with them one of the hit – ‘Touch Me’? Now you can do it with an inspiring Facebook Camera Effect! Give it a try! Is It A Potential In Music Industry For AR Solutions? Hell […]

Safaricom PLC Case Study

Celebrate The Special Connections You Have<3 This Valentine’s season let the love in the air spread to your loved ones. With a Safaricom’s Facebook Camera Effect you can share the number of years in relationships with your friends or loved ones. Give it a try! How Long Last Your Relationship? It is not easy to […]

Warner Music Group – Lukas Graham Case Study

What Do You Do When You Love Someone? Valentine’s Day is a very hot time in a marketing calendar. Brands are competing each other weeks before this lovely day. And what was the Warner Music idea? Just ‘Love Someone’ with the use of Facebook Camera Effect! This full of love Lukas Graham’s song is perfect […]

Renault Kadjar Case Study

Dare To Live! Escape To Real With Liv Is it real or virtual? With its new campaign, Renault decided to combine two worlds and introduced a virtual ambassador – Liv – whose goal is to live real. The company made use of several channels, such as, Augmented Reality and Messenger Chatbot. Check out how it […]

McDonald’s Case Study

Become Part Of Big Mac’s 50th Anniversary Celebration

Turning 50 can be tough for a burger.

PlayStation – God of War Case Study

Freeze! Test Your Mighty Skills With Kratos Before The Launch Of God Of War 2!

Can you handle the burden of being the son of a goddess? Or can you pass the accuracy test with a sharpened axe? Use this AR effect to see how it feels to be Kratos.

Red Bull Case Study

Let’s Warm Up And Join The Red Bull 111 Megawatt Competition With This Awesome AR Experience

Get ready for a motorbike enduro competition in a safe space of your Facebook Camera using special Red Bull AR experience.

Coca-Cola Case Study

The World Needs More Santa!

Is Christmas only about gifts, tinsel and red-nosed reindeers? Not for Coca-Cola! The company invite all people to spread a #BeSanta message. We were happy to give our hand to Coca-Cola and became the part of this charming campaign. The Christmas AR effect we proposed was all about this special holiday time.