Drwal Burger Premiere: McDonald’s AR Mirror

November is the favorite month of “Drwal” Burger fans, which can be literally translated to Lumberjack Burger. It’s no wonder that when it appears at McDonald’s, queues of customers quickly form. Each year, for the premiere, McDonald’s creates something special for fans; this year, they did not disappoint. To kick off the winter season, McDonald’s […]

Holiday Magic with Bloomingdale’s x Future Bedouin

With the rising popularity of web3 activations in the marketing world, Bloomingdale’s didn’t want to miss out on the opportunity to bring some more Winter Holidays magic into the experience of their customers. As they wanted to merge the in-store and online experiences, they asked Future Bedouin for help in creating a perfect set of […]

The Power of Augmented Reality in Influencer Campaigns

Influencers have emerged as the new-age celebrities, wielding unparalleled influence over their dedicated followers. Collaborating with influencers allows brands to tap into established communities, build trust, and leverage the authenticity that influencers bring to the table. When influencers endorse a product or experience, their followers are more likely to take notice and, crucially, take action. […]

AR Fashion for Calvin Klein & Fendace

Fendi and Versace, two venerable and iconic fashion houses, came together for a highly anticipated and remarkable collaboration in the form of a dazzling fashion show, accurately named ‘Fendace.’ This collaborative effort, known as the Versace by Fendi collection, delved deep into the captivating concept of duality. In our AR effect, the dualism itself is […]

Dungeons&Dragons: Honor Among Thieves

In the fast-paced world of marketing and entertainment, Paramount Pictures teamed up with Lens That to create an AR effect that brought the world of Dungeons&Dragons to life in a unique way. This AR experience allowed users to uncover their adventurer’s personality and transform into a character class from the movie. The heart of this […]

Transforming Retail with Augmented Reality

Consumer behavior is an ever-evolving phenomenon. In a world where the majority of consumer decisions are now made from the comfort of one’s own home, it becomes essential for businesses to adapt to this shift. Offering clients the opportunity to explore and evaluate products without leaving their living spaces is a game-changer in the modern […]

Veclaim’s AR-Infused Collections

In the fast-paced world of fashion, staying ahead of the curve is vital. Veclaim didn’t just aim to infuse their collections with a touch of magic and interactivity; they also sought to give their brand a unique and engaging edge. Our partnership with Veclaim led to the creation of a total of four effects, each […]

Coca-Cola in the Augmented Reality Universe

The Coca-Cola Company has been around since 1886. That’s an impressive legacy, isn’t it? This enduring brand has demonstrated its ability to evolve with the times, and it was only a matter of time before it made its mark in the world of augmented reality. We saw this opportunity and couldn’t let it pass us […]

Exploring Christmas Effects

The holiday season is undoubtedly one of the most competitive times in the retail world. With consumers bombarded by festive promotions and deals, it’s crucial for brands to stand out and leave a lasting impression. AR, with its immersive and interactive features, offers a unique and exciting way to engage your customers. The good news? […]

Winter Wonderland in Dublin

In partnership with “Visit Dublin”, we wanted to bring a Christmas spirit to the streets of the city. The AR effect was designed for Instagram and Facebook, utilizing its AR capabilities to create a winter wonderland experience for users. Our primary goal was to transport users into the heart of Dublin’s winter charm, complete with […]