Our workflow as an AR cartoon

At Lens That, an XR creative studio, we’re revolutionizing the way companies can tell their stories. By presenting our workflow as an interactive, animated cartoon, we’ve tapped into a new way of not only being transparent about our processes, but also an interesting way to captivate viewers. Our workflow is presented through an Instagram AR […]

Netflix – Valentine’s Day AR mural

Let’s face the facts. At some point of our lives, we’ve all felt the urge to express our love to someone special by screaming their name from a rooftop and spray painting it on a wall. It’s not too civilized for sure, but hey – love conquers all, even a social convention. Netflix, together with […]

National Museum in Warsaw – Witkacy

“Witkacy. Seismograph of the Acceleration Age” was a very successful art exhibition in the National Museum in Warsaw. It took place 8 July – 9 October 2022. It presented the work of one of Poland’s top painters, Stanisław Ignacy Witkiewicz, whose art recorded and interpreted the rhythm of the modern era’s transformations. As a part […]

Sprite – New Bottle, Same Sprite

Whether it’s a product premiere, a new flavor launch, rebranding, or an introduction of new packaging, AR can always come in handy. In tune with the circular economy shift, Sprite was going through a major change by getting rid of its iconic green bottle and replacing it with clear plastic that is more readily recyclable. […]

Coffee machines AR trial

Help your customers – and potential customers! – choose the perfect product for their home with a plane-tracking-based experience… …which lets them perform an advanced and hyper realistic visualization of how a given appliance or a piece of furniture works in their space. For RTV Euro AGD, one of Poland’s leading home appliances retailer, we […]

Vivo – Ski Jumping game

An iconic PC game reincarnated as an Instagram AR effect? No problem for Lens That! Vivo, the official smartphone partner of the national Polish Ski Jumping team, presented us with a task of communicating this newly launched sponsorship deal through a lightweight, fun, and engaging consumer activation focused on the sport, but stressing the technological […]

Coca-Cola Zero Sugar

It’s not yet another Instagram filter – it’s an Augmented Reality experience! Lens That designed it for a Coca-Cola Zero Sugar campaign, which featured special product packages for the brand ambassadors to perform AR-powered unboxings by simply scanning the new Coke Zero can with their Instagram cameras. And consumers could activate the AR experience the […]