Meta Spark is gone, but AR is thriving. Discover how other platforms are stepping up and what that means for the future of AR advertising in 2025.

Discover the story behind the Pub Museums’ success and what made it resonate with both juries and audiences alike.

Heineken’s Eyes Dribble keeps your eyes on the meeting while watching the match. Here’s how we brought it to life with LePub and Publicis Groupe Argentina.

Discover the science behind it in our article, featuring insights from Snapchat’s 2025 report on AR-driven word-of-mouth marketing.

The AR experience for Neo-Majlis at Dubai Design Week brought art to life, reaching 100k+ users with interactive, glowing elements.

Discover The Infinite Digital Fashion Show by Lens That for our first ever fashion collection set in an Escher-inspired optical illusion scenery showcasing the futuristic Puffer, Shades and Kicks. Get to know the full story behind this amazing project and try the unique fashion pieces on with our Snapchat Lenses, specifically crafted for the immersive experience.

As online shopping has reached unprecedented levels, millions of returned gifts end up in landfills each year. Philips aims to address and raise awareness about this hidden e-waste issue with this AR experience specifically designed as a shock therapy aimed at making people reconsider their buying habits.

Launching four virtual museums, one at a time, on a weekly basis was a thing! But allowing users to view pub exhibits without the need for continuous target tracking or for us having to 3D model the entire “museum” area was yet another level of challenge. Read on for some more valuable insights on the project!

Valentine’s Day is around the corner, and we believe it’s one of the best opportunities to utilize AR. Not only can it capture the essence of this special day, but it can also have a positive impact on sales and engagement. This makes it the perfect occasion to partner with our studio to create a […]

With the rising popularity of web3 activations in the marketing world, Bloomingdale’s didn’t want to miss out on the opportunity to bring some more Winter Holidays magic into the experience of their customers. As they wanted to merge the in-store and online experiences, they asked Future Bedouin for help in creating a perfect set of […]