Leveling Up Against Flakes: Head & Shoulders’ Innovative AR Campaign with Rossmann
What do a well-known TV presenter, a gamer, a basketball player, and the greatest female strawweight mixed martial fighter of all time have in common? The answer is: the opponent. The latest marketing campaign from the globally recognized anti-dandruff shampoo brand Head and Shoulders has taken the fight to a whole new level. Are you ready to face Łupieżca? Round 1, fight!