How Augmented Reality is transforming marketing across the GCC region. Discover how Lens That collaborates with leading brands, from Nissan and Adidas to KFC and Essence, to create immersive AR experiences across industries.

Rossmania is an Augmented Reality feature inside the Rossmann app that uses avatars, games, and in-store interactions to build long-term customer loyalty among younger audiences.

Q5 is the quiet period to you can use to get ahead while everyone else catches their breath. To succeed, you need the right tools – and Augmented Reality becomes your secret weapon.

Discover the science behind it in our article, featuring insights from Snapchat’s 2025 report on AR-driven word-of-mouth marketing.